INTEGSEC

Welcome to the Team

Sales Enablement Kit

Michel Chamberland
Michel Chamberland
Founder & CEO

Welcome Aboard!

I'm thrilled to have you join the IntegSec sales team. You're now part of a mission to help organizations protect what matters most - their data, their reputation, and their customers' trust.

This Sales Kit contains everything you need to confidently engage prospects, understand their security challenges, and position IntegSec as their trusted cybersecurity partner. Each document has been crafted to help you succeed at every stage of the sales cycle.

"Our clients don't just buy security testing - they buy peace of mind and the confidence that comes from working with certified experts who truly care about their success."

Client-Facing Materials

Organized by security maturity level: Starter → Growth → Advanced

1. Starter: Vulnerability Assessments

Vulnerability Assessments Sales Deck

Presentation - 10 Slides | From $299/mo

Entry-level security service - continuous scanning with expert validation at accessible pricing. Perfect first step for organizations new to security testing.

When to use: Budget-conscious prospects, insurance requirements, land-and-expand strategy

Vulnerability Assessments Data Sheet

Leave-behind - 1 Page

Monthly pricing tiers ($299-Custom), what's scanned, and deliverables included.

When to use: SMB outreach, compliance conversations, quick wins
2. Growth: Penetration Testing as a Service (PTaaS)

PTaaS Sales Deck

Presentation - 10 Slides | From $6,999/mo

Comprehensive penetration testing subscription. Deep-dive testing of apps, networks, and cloud. Natural upsell from Vulnerability Assessment clients ready for more.

When to use: Discovery calls, executive presentations, formal pitches

PTaaS Data Sheet

Leave-behind - 1 Page

Detailed breakdown of PTaaS features, pricing plans (Starter to Comprehensive), and what's included in every tier.

When to use: Email follow-ups, printed handouts, technical stakeholder review
3. Advanced: Red Team Operations

Red Team Sales Deck

Presentation - 10 Slides | From $699/day

Adversarial simulation for mature security programs. Tests detection and response capabilities. For organizations that have mastered vulnerability management.

When to use: Mature security teams, enterprise accounts, post-breach assessments

Red Team Data Sheet

Leave-behind - 1 Page

Service scope, engagement types, attack scenarios, and deliverables for red team assessments.

When to use: Post-presentation follow-up, RFP responses, technical validation
Service Selection Resources

Service Selection Deck

Presentation - 8 Slides

Helps prospects understand which IntegSec service best fits their needs and maturity level.

When to use: Multi-service discussions, confused prospects, consultative selling

Service Selection Guide

Reference Guide - 1 Page

Decision matrix and comparison chart for all IntegSec security services.

When to use: Complex requirements, cross-sell opportunities, proposal support

Internal Quick Reference (Do Not Share)

1. Vulnerability Assessments Cheat Sheet

Starter: Entry-point positioning, upsell paths to PTaaS, and how to handle "we already have scanning" objection.

2. PTaaS Cheat Sheet

Growth: Elevator pitch, pricing at a glance, objection handling, qualifying questions, and red flags to watch for.

3. Red Team Cheat Sheet

Advanced: How to position red teaming vs pentesting, ideal customer profile, and common objections.

Service Selection Cheat Sheet

Quick decision tree for recommending the right service based on prospect maturity and budget.

Keys to Success

1

Lead with Value

Focus on business outcomes - reduced risk, compliance peace of mind, and insurance readiness - not just features.

2

Listen First

Understand their pain points before recommending a service. Use the qualifying questions in your cheat sheets.

3

Start Small, Grow Big

ExtVuln is a great entry point. Once they see our quality, upselling to PTaaS and Red Team becomes natural.

You've Got This!

Remember: every organization needs security testing. You're not selling - you're helping them protect what matters. Go out there and make a difference.

Let's close some deals together,

Michel Chamberland

Founder & CEO, IntegSec

IntegSec Sales Enablement Kit | sales.integsec.com | Confidential - Internal Use Only | Questions? Reach out to sales-support@integsec.com
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